About Client

Bensurance is recognized as Canada’s most trusted brand for Auto and Home insurance, offering tailored coverage for homeowners, landlords, and flood-prone properties. With a rapid rise in online traffic and quote requests, Bensurance faced the challenge of turning interest into action—without compromising service quality or adding more staff.


From Inquiry to Quote in Minutes: How Canada’s Most Trusted Insurance Brand Uses AI to Eliminate Wait Times

In today’s competitive insurance landscape, speed and service are everything. For Bensurancethe most trusted Auto and Home insurance brand in Canada, maintaining their reputation while scaling operations was a top priority. As digital inquiries surged, they turned to Supaagents to deliver instant, AI-powered engagement—starting quotes faster, qualifying leads smarter, and providing 24/7 service without increasing headcount.


Our Challenge: Speed & Scale Without Sacrificing Trust

Even for a trusted leader, Bensurance struggled with operational bottlenecks as inbound inquiries ballooned:


Delayed Lead Follow-Ups Due to Manual Handling

Manual follow-ups slowed response times, causing hot leads to go cold before reps could even reach out.

High Call Volumes Overwhelming the Sales Team

The sales team was swamped with repetitive calls, leaving little time for high-priority leads.

Missed After-Hours Opportunities

Leads coming in after hours weren’t contacted until the next day—by then, many had moved on.

Slow Quote Turnarounds Leading to Lost Business

Quotes took too long to deliver, and in a competitive market, speed is the difference between won and lost deals.

Manual Data Entry Errors Affecting CRM Accuracy

Reps were wasting time updating CRMs manually, often leading to errors and missed follow-ups.

Inconsistent Lead Prioritization and Qualification

Without automation, reps couldn’t easily separate serious buyers from casual inquiries—slowing down sales.

Everything You Need to
Work Smarter and Faster

Instant Quote
Collection

The AI agent gathers key personal and coverage information upfront, kicking off the quote process the moment a lead calls or submits an inquiry.

Inbound & Outbound Lead Engagement

Whether the lead comes in through a web form or missed call, the AI follows up within minutes—boosting engagement and reducing drop-off.

Real-Time Appointment Booking

Once qualified, leads are offered time slots and booked directly into the calendars of licensed agents for quote finalization—no back-and-forth needed.

24/7 Multilingual Support

The AI doesn’t sleep. It responds to leads in multiple languages, day or night, capturing after-hours traffic that used to be lost.

Real-Time Sentiment Analysis

Monitors customer tone and intent to improve service delivery and product recommendations.

Upsell and Cross-Sell Capabilities

Suggests upgrades, add-ons, and packages during conversations to increase revenue.

Results

2 - 3X

More Quotes

15 - 25%

Higher Conversion

70% Less

Manual Work

40%

Bookings Increase

Under 30 sec.

Fast Lead Response



100%

Leads Captured

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